Archive for 2009|Yearly archive page

Pasadena Purple

In Trend Guide on May 25, 2009 at 11:40 pm

Pasadena Purple_orig_large

Craving something new and hot for your Summer 2009 pedicures? Think Pasadena Purple. This daring shade was used on the set for Ginnifer Goodwin’s manicure in the motion picture “He’s Just Not That Into You” and was recently featured in Entertainment Weekly magazine.

Not only is this color hot, but all Nubar polishes are Formaldehyde free, toluene free & phthalate free.


Pulse Perfection

In Beauty Spy on May 12, 2009 at 11:36 pm


Can Maybelline up-show its own Great Lash? In an exclusive online preview sale, one day only on May 18th, you can visit to be one of the first to get Maybelline’s vibrating mascara! After the online preview sale, Pulse Perfection will be available for $14.95 in July at mass market retailers nationwide.

The formula features thickening agents, emollient waxes, and film formers to transform lashes. Its buildable so you can load those lashes.  The Pulse Perfection vibrating brush works by uncrossing individual lashes for more perfect separation and definition. Push the button and slowly comb through lashes, root to tip.

According to Maybelling, Pulse Perfection lashes are:
• 13x thicker
• 75% visibly longer
• Deep color impact
• Totally clump-free

Fragrance Awards

In Product Reviews on May 2, 2009 at 11:42 pm


Each year, The Fragrance Foundation celebrates the “FiFi,” the “Oscars” of the fragrance world. The top five finalists for 2009 FiFi Awards were announced at the FiFi Finalists Breakfast held on April 24 in the fittingly sumptuous Grand Ballroom of the Mandarin Oriental Hotel in midtown Manhattan.

Here is In The Makeup’s report:

Best women’s Luxe-Fragrances (6 finalists due to ties)
–Absolutely Irrésistible Givenchy
–Burberry The Beat
–Chanel No. 5 Eau Premiere
–Harajuku Lovers Fragrances
–Sensuous – Estée Lauder
–Viva La Juicy from Juicy Couture

Best Boutique Fragrances
–Acqua di Parma Profumo (women’s)
–Karl Lagerfeld Kapsule  (unisex)
–Les Exclusifs de Chanel Beige (women’s)
–Lisa Hoffman Variations (women’s)
–Tom Ford Private Blend Champaca Absolute (unisex)

Best Women’s Nouveau Niche
–Bond No. 9 Andy Warhol Union Square
–Chloé Eau de Parfum
–Dark Amber & Ginger Lily Cologne- Jo Malone
–David Yurman
–Love, Ralph Lauren

All winners will be announced on May 27th at the 37th Annual FiFi Awards.

Epic’s 5 Minute Face

In Field Manual on April 24, 2009 at 11:33 pm

impo logo

I have never heard of anyone complaining of having too much time on their hands! Especially today’s woman. As a professional makeup artist in the film, television and live event industry, I work with actresses and models that are genetically gifted and they can afford the time to primp (with a pro’s help)! Most of us who live and work in the “real” world can’t afford to waste a minute or a buck (let alone afford a pro who will make us up every morning)!

That is why I believe that every woman needs a 5 Minute Face! What I mean by this is, a morning routine that requires very little time and effort, but you can rely on it to make you feel great and get you out the door fast.

In order to achieve a 5 Minute Face, you need the right products and I recommend keeping those products in your makeup bag at all times. You need 7 products: foundation, concealer, powder, cheek color, eye color, mascara, lipgloss. You could even get that down to 5 products if you use a tinted moisturizer with good coverage, which could eliminate the need for foundation and concealer, and your cheek/eye color could be used in both areas!

In addition to the products listed above, you should look for your cheek and eye colors in palette form. This will give you a choice of different shades to mix up and match to create variety in your routine and not always sport the same monochromatic look daily. Eye shadow colors can be used to line your eye and for brow filler (depending on the color). Another great tip is to try cream eye shadow or cheek stains. They blend easily and have great staying power, cutting down on touch ups during the day!

You should choose colors that flatter your skin tone and there are some colors that are universal to all, such as warm bronze cheek colors or matte vanilla, taupe or beige eye shadow. Chocolate brown eyeliner, nude lip colors and black mascara (unless you are very blonde then use brown mascara) are also flattering on most.

Great brushes are a must when applying your makeup on the go because blending is key to looking pulled together and perfect. There is nothing uglier than an unblended, harsh line of demarcation! Yuck! I also recommend investing in good sponges – those drugstore versions work fine, but you have to throw them away after one use. Try Alcone’s sponges, which you can wash a use more than once before discarding. In the long run they will save you money and they are wonderful for achieving blending perfection.

No matter if you are a stay-at-home mom, high-powered executive or a blue-collar workingwoman, a 5 Minute Face will give you confidence and self-esteem. You deserve to look and feel as beautiful as your favorite model or actress everyday. Take a little time for yourself, invest in yourself and take care of yourself – because “you’re worth it!”

Favorite Products:

Eve Pearl HD Foundation

L’Oreal True Match Foundation & Powder

Tricia Sawyer Beauty The Powder

MAC Lip Gloss

Eve Pearl Eye Shadow compacts (6 shades in one)

Tarte Cheek Stain

Tricia Sawyer Beauty Essential Palette (awesome matte colors for cheeks, eyes, liner, contour, highlight)

Eve Pearl Salmon Concealer

Cover Girl Lash Blast Mascara

Benefit’s Crème Eye Shadow

AUTHOR: Melissa Street, Makeup Artist, In My Professional Opinion blog

Cat-Eye Lashes

In Cheat Sheet on April 24, 2009 at 11:31 pm

Bardot Eyelashes

Say “Cat-Eye” and everyone immediately starts talking liquid liner. But a cat eye without catty lashes is like bread without butter. Disappointing.

Not blessed with a feline lashline? In The Makeup has found the perfect answer – Revlon’s Lush Lash (look for the number 91128 in the upper right-hand corner of the box). While extra length and fullness across the entire lashline is the ultimate for a traditional eye, its no way to get a cat-eye.  For a true cat-eye, you’ll need extra length and fullness only at the outer corners. Enter Revlon’s Lush Lash. This style comes as perfectly sized quarter lashes – no cutting required. And each pack comes with 4 sets.  Simply place one quarter-lash at the outermost corners of your natural lashes, wait a few minutes for glue to dry, and then use mascara to blend and fuse your lashes with the Lush Lash.

You’ll have the cattiest lashes in the room <and no one will suspect that they’re augmented>


15-Hour Eye Makeup

In Beauty Spy on April 6, 2009 at 11:28 pm


Wish your eye makeup would look as good at the end of the night as it did at the beginning of the night? New Double Wear Stay-In-Place Shadow Creme and Stay-In-Place Eye Pencil both promise perfectly put eye makeup – all day or all night. In The Makeup has tested them, and the performance is even better than the promise.

Double Wear Stay-In-Place Shadow Creme delivers 15 hours of perfect wear. Apply with fingers or a cream eye shadow brush. The pencils glide on like silk, takes about 30 seconds to set, and gives more than 12 hours of perfect wear. If you try to smudge it before letting it set, it won’t be budge-proof.

Tan in 60 Seconds

In Cheat Sheet on March 25, 2009 at 11:26 pm


Don’t have 3 to 4 hours to wait for your self-tanner to develop? Try some Instant Miracle Tanning Mousse – you’ll be tan in 60 seconds. This Instant Miracle Tan produces water-activated sugar protein-based foam that gives the perfect illusion of suntanned skin!

Apply to wet skin using gloves in the shower. Rub product onto shoulders, arms, bust and back, tummy, lower back, derriere and thighs, knees, back of legs, calves and feet! Count to sixty, keep working product into the skin. Rinse off and pat dry. May be used every day for more color. And instead of the usual self-tanner scent, this product is scented with chocolate truffle, coconut, and almond.

Is it good? In The Makeup gathered reviews and found that some users love the product and others thought it was messy. In favor of the product – it received Redbook’s MVP (Most Valuable Product) award in 2008.

Let us know if you try it, and how you like it!

Hottie Dots

In Cheat Sheet on March 17, 2009 at 11:19 pm


If you weren’t born with a beauty mark, just get a Hottie Dot. Hottie Dots are peel and stick beauty marks. Pick a spot that you like, firmly press the hottie dot in place for a few seconds, and you have an instant beauty mark that won’t smudge or smear. Find them at

Here are some celeb photos for beauty mark inspiration..


Rouge G de Guerlain

In Beauty Spy on March 17, 2009 at 11:17 pm


Rouge G de Guerlain ($45) will make lipstick your most chic accessory. To design this lipstick, Place Vendôme jewelry designer Lorenz Bäumer drew inspiration from a bar of gold, but placed the lipstick horizontally and added feminine curves. Carrying through the vision for elegance, the jeweler created a magnetic mechanism to reproduce the air-releasing effect of an antique powder case. Click, and the white-gold coated case reveals a mirror and a lipstick nestled within. Rouge G unites the qualities of a powder case, a jewel and a precious lipstick. Available in 25 shades at fine department stores.

We’ll just say it…. We lust for this.

Clear Skin…A Pillowcase Away

In Saving Face on March 17, 2009 at 11:11 pm


Have you tried everything to keep your skin clear? In The Makeup has found a new trick! Change your pillowcase every night. Bacteria only takes one to two nights to grow in your pillowcase.

We all know that too much sebum and too many dead skin cells will clog your pores. But did you know that bacteria getting trapped inside the pores and multiplying is what causes a lot of the swelling and redness that you see in a blemish? Bacteria is so much a part of blemishes that antibiotics used to be a popular method of treating acne, but fell out of favor because the body develops a resistance to antibiotics, making them ineffective.

So get yourself 5 or 7 pillowcases so you can use a new one every night.