inthemakeup

Pulse Perfection

In Beauty Spy on May 12, 2009 at 11:36 pm

Pulse_perfection-2

Can Maybelline up-show its own Great Lash? In an exclusive online preview sale, one day only on May 18th, you can visit Maybelline.com/pulse to be one of the first to get Maybelline’s vibrating mascara! After the online preview sale, Pulse Perfection will be available for $14.95 in July at mass market retailers nationwide.

The formula features thickening agents, emollient waxes, and film formers to transform lashes. Its buildable so you can load those lashes.  The Pulse Perfection vibrating brush works by uncrossing individual lashes for more perfect separation and definition. Push the button and slowly comb through lashes, root to tip.

According to Maybelling, Pulse Perfection lashes are:
• 13x thicker
• 75% visibly longer
• Deep color impact
• Totally clump-free

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